Effective Date: April 7, 2026
Last Updated: April 7, 2026
1. Information We Collect
We collect information you provide voluntarily through our website or other interactions, including:
- Name
- Email address
- Phone number
- Mailing address
- Project details or service inquiries
We may also automatically collect certain information using cookies, pixels, and similar technologies, including:
- IP address
- Browser type and device information
- Pages visited and time spent on site
- Referral sources
We may use tools such as:
- Google Analytics
- Google Tag Manager
- Google Ads (Search and Display)
- Social media advertising platforms (such as Facebook/Instagram, if implemented)
These tools may collect anonymous or pseudonymous data about website usage and advertising performance.
2. How We Use Your Information
We use collected information to:
- Respond to inquiries and provide quotes or services
- Communicate with you via phone or email
- Schedule consultations, installations, or follow-ups
- Improve website functionality and user experience
- Measure and optimize advertising campaigns
- Use your information for remarketing and retargeting campaigns, including displaying ads to you on third-party platforms based on your prior interactions with our website
We do not sell your personal information.
3. Sharing Your Information
We do not sell or rent your personal information.
We may share your information with trusted service providers who assist us in operating our business, such as:
- Website hosting and analytics providers
- Marketing and advertising platforms
- CRM, email, or SMS communication providers
These third parties are required to protect your information and use it only for the services they provide to us.
4. User Consent for Marketing
By providing your contact information and opting in, you consent to receive marketing communications.
You may opt out at any time by:
- Clicking “unsubscribe” in emails
5. Cookies and Tracking Technologies
We use cookies and similar technologies to:
- Improve website performance
- Analyze traffic and user behavior
- Deliver relevant advertising and measuring campaign effectiveness
- Support remarketing and retargeting campaigns
You can control cookies through your browser settings. You may also opt out of personalized advertising through:
- Your browser settings
- Google Ads Settings
- Facebook/Meta Ad Preferences
6. Data Retention
We retain personal information only as long as necessary for the purposes outlined in this policy:
- Contact form and communication data: typically retained for up to 6–12 months unless otherwise requested
- Customer and project data: retained as needed for business, legal, or warranty purposes
7. Data Security
We implement reasonable administrative, technical, and physical safeguards to protect your information, including:
- Secure systems and hosting environments
- Restricted access to authorized personnel
- Regular review and deletion of unnecessary data
8. Third-Party Services
We may use third-party services such as:
- Google Analytics, Google Tag Manger, and Google Ads
- Social media advertising platforms
These providers may use cookies or similar technologies and have their own privacy policies governing their practices.
9. Your Privacy Rights (California Residents)
If you are a California resident, you have the following rights under the CCPA/CPRA:
- Right to Know what personal information we collect, use, and share
- Right to Access the specific personal information we have about you
- Right to Delete your personal information (subject to legal exceptions)
- Right to Correct inaccurate personal information
- Right to Opt-Out of the Sale or Sharing of Personal Information — We do not sell personal information. However, we may share certain information with third parties for advertising and remarketing purposes. You have the right to opt out of this sharing.
- Right to Limit Use of Sensitive Personal Information (we do not collect sensitive personal information)
- Right to Non-Discrimination for exercising your rights
We may use cookies and similar technologies to support advertising and remarketing activities, which may be considered “sharing” under California law.
To exercise your rights, contact us using the information below.
10. Legal Disclosure
We may disclose personal information if required to:
- Comply with applicable laws or legal processes
- Protect our rights or property
- Prevent fraud or security issues
11. International Users
This website is intended for users in the United States. If you access it from outside the U.S., your information may be transferred to and processed in the United States, which may have different data protection laws than your jurisdiction. By using our website, you acknowledge this transfer and processing of your information in accordance with this Privacy Policy.
12. Changes to This Policy
We may update this Privacy Policy periodically. The “Last Updated” date reflects the most recent changes.
Contact Us
Alexander Company
- 1322 Marsten Rd,
Burlingame, CA 94010 - Phone: (650) 373-3900
- Email: info@alexanderco.com
- Website: http://www.alexanderco.com